The goal is for data to assist our scouts’ search for players on a larger scale, and to reduce time spent on players’ injuries and help with performance – not to make decisions for them. We’re not going to have somebody sit in a room and sign a player because of something they saw from an analytical standpoint. If I’m a nutritionist or physio and I have data I can do that better. Analytics is a way to help us to do our jobs better. Many people in Europe say: don’t use data for signings, scouts are better. Our chief performance and analytics officer, Mathieu Lacome, who joined us from Paris Saint-Germain, is doing an excellent job leading it. We also want to use performance analytics to try to create a competitive advantage.ĭata seems to be crucial for your project? Data is absolutely crucial and we plan to invest more resources in this area. You need a coach who wants to support young players. Tell us more … We need to provide within the academy proper coaching, nutrition, performance to support them and give them the feeling that they can grow with us. Is there a phrase that encapsulates your approach? We must develop talents for the academy who can be ready to perform in Serie A within the next 10 years. For Parma to be successful we have to develop our academy and produce our own players. And then … we dream big, of course – but it needs time. What are the ambitions of your Parma project? It’s very clear: the first objective is to get promoted. Parma celebrate with the Uefa Cup in 1999 after beating Marseille 3-0 in final in Moscow.
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